Making the healthy choice, the easy choice.

I’m from Industry

Read about innovation, membership and the companies involved in Choices.

I’m from Science

Read about our excellent scientific basis and the scientists involved in Choices.

I’m from Government

Read how Choices can help you with the implementation of health strategies.

Latest Update:

Choices Re-launch Webinar

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The Choices Programme is a unique multi-stakeholder cooperation that aims to make the healthy choice the easy choice. Our goal is to help prevent obesity and other diet-related conditions. Choices criteria, set by leading independent scientist, indicate the healthiest option in each food group. The positive front-of-pack logo helps consumers make healthy food choices and stimulates producers to develop healthier products

Choices Organisation

Choices International Foundation is based on a unique multi-stakeholder collaboration to support national programmes that promote healthier food choices.

The Programme

The Choices Programme is a unique multi-stakeholder initiative designed to help consumers to easily select healthy food options and to help the industry to improve their products.

The Ten Principles

The Choices principles describe the way of working of Choices as an organization.

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Global Goals

Choices’ Commitment to the Sustainable Development Goals.

Where is the Choices Programme active?

Choices logo in action

Choices support in preparation of national labelling program

Collaboration with existing positive labelling programs

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